Deputy Director Li of Tangzhou City Health Supervision Institute received Zhang Xiaolan and Wang Qinghui.

Vice President Li has a large broad face, the look is unusually serious, holding his hands in his arms, carrying a leather chair.He listened to Zhang Xiaolan's statement, and the words were round and round: "We can only do things according to the ministerial standards, and as for the reasons you have said, we can refer to them, only as a reference."

Zhang Xiaolan patiently explained: "Li Shu, Canglan fruit milk is an acid fruit milk beverage, "milk-containing beverage hygiene standards" refers to fresh milk as the main raw material, milk containing more than 30% of the products, Canglan fruit milk does not belong to this category.Use this criterion to determine that there will be some errors in the product.”

“You need not say that when there is no new national standard, this product must be applied to the ministerial standard.” Vice President Li raised his watch, looked at the time, and said, "This is the day, I want to have a meeting."

Wang Qinghui, who accompanied Zhang Xiaolan, finally couldn't help but interject, "Cantonese fruit milk is a product with milk powder, juice and sucrose as the main raw material, and the original standard does not cover such products."However, in general, the quality standards of new products should be allowed to be determined by the enterprise first, and then verified and filed by the standard technical supervision department of the location of the enterprise.You go beyond the line in your decisions and meddling in quality indicators that are not a health standard.”

Wang Qinghui is a well-known expert in the industry and often participates in discussions before the formulation of industry standards.Moreover, his students have a lot of administrative law enforcement agencies, so in his eyes, the Tangzhou Health Supervision Institute is not a big unit, and there is less scruples when it comes to talking.After he complained, he suddenly realized that he was no longer a university teacher, but a person from the Canghai Group, so talking to Vice President Li may affect the next step of communication.

Deputy Director Li rolled a large white eye to Wang Qinghui.He stood up and said, “Anyway, we have to follow the ministerial standards.”Canglan fruit milk does not meet the standard, is unqualified products, temporarily unable to sell.In the event of a breach, the product is confiscated and a heavy penalty is imposed.”

He walked out of the office and waited at the door for the two men of the Canghai Group.When the two of them came out, he closed the door.

After coming out of the health supervision, Zhang Xiaolan and Wang Qinghui's faces became rotten eggplants, which was difficult to see.Wang Qinghui sighed, "The show met the soldiers, it is not clear."

Before leaving, Hou Canghai repeatedly stressed that dealing with such things is very troublesome and has to be quite patient.Zhang Xiaolan agrees with this statement, but does not deeply understand it.After coming out of the office of Vice President Li, she learned the bitterness contained in the simple words "people do not fight with officials", and she can understand the difficulties of doing business.

In the process of returning to the hotel, Zhang Xiaolan looked out the window at a pedestrian street and said, "Get off, we go to the mall."

Although Zhang Xiaolan knew that the Tangzhou Health Supervision Institute was intended to target Canglan fruit milk, but entering the mall, he saw that the same type of fruit milk and Tianle fruit milk from the south were sold publicly, and there was no decision to suspend sales.Such blatant discrimination caused Zhang Xiaolan to rush, she said to the surrounding Wang Qinghui: "You collect Tianle fruit milk, doll fruit milk and Le's fruit milk, let the research institute do testing, if it is a discriminatory policy, then I must ask the health supervision department for a statement."

"Without testing, we refer to these products when we produce cantonal fruit milk, and there is almost no difference in composition."This time it was for us to get out of the Tangzhou market.In Tangzhou, it is untenable, and Lingnan will also withdraw." Wang Qinghui is a master of technology, has always been respected in the industry, today in the health supervision is despised and disrespected, the mood has become extremely depressed.

Back to the hotel,

Wei Wei saw that the two people were unhappy, and hurried to accompany Zhang Xiaolan into the window and inquired about the visit.

Zhang Xiaolan and Wei sat in a small room and could look down on Tangzhou through the window.These years, the rapid pace of urban construction, from the vertical appearance has changed greatly, from the horizontal ratio is similar, seemingly born at the same time of twins.Especially from the top down looking down, can not see the signs related to Tangzhou, the street view can not tell whether it is Tangzhou or South.

Wei Wei saw that the roommate was still angry and persuaded: "For me, the things that can seriously affect my life will make me angry."This is a work thing that does not affect your life.You should not be angry, just lead the team to feel the original life."

Wei Wei and Zhang Xiaolan are roommates, the best girlfriend, talking can leave work, go straight to life.

“The reason I’m angry is that I’ve been treated with discrimination.”Zhang Xiaolan has lived in a rich environment since childhood, and is a princess who is held in the hands of everyone.Canglan fruit milk was suppressed, so that she experienced the uncomfortable taste of unfair treatment.

Wei Wei said: "Life is not satisfactory to 89, you have to understand this, otherwise it is not good to be the helm of large enterprises."

When you go to college, everyone is a young girl, living together on campus, the impact of family wealth on everyone is not particularly large.After graduating from college, the difference in family wealth made the same dormitory girls have a different fate, Wei Wei from Zhang Xiaolan's development of the most direct understanding of the meaning of wealth for life.Every time she saw someone say, “It doesn’t make sense to have more money, it just increases in numbers,” because she’s struggling to get the number to increase, and the ruthless man made a vomiting dirty thing for this “number increase.”

Zhang Xiaolan was viciously dealing with a few pieces of apples.After eliminating the apple, she slowly improved her mood, changed the topic, and said, "Little Weiwei, Canghai Group handsome men are beautiful, which one?"

Wei Wei said, "I don't have this mood, I have to wait for the injury of my chest."

Referring to Wei Wei's marriage, it is more comfortable than discussing Tangzhou health supervision, Zhang Xiaolan said: "Several vice presidents of Canghai Group are very young, Yang Bing, Chen Jie and Liang Yiran are young and promising handsome men, countless times stronger than your previous one."Unfortunately, Liang Yiran took a trip to Yangzhou, and the fruits of victory were captured by Li Nansong, leaving only Yang Bing and Chen Jie.If I had to help you choose, I would choose the soldier.The reason is simple, Yang Jun is more suitable for husband.Chen Jie has been a public security before, dared to shoot in public, a little wild, not easy to control."

Wei Wei was lost in thought, and the pictures of Yang Bing and Chen Jie appeared in her head.She shook her head, threw the image of the two people out of her mind, and said, “Not talking about these two people.”What are you going to do next?”

Zhang Xiaolan said, “I can’t come from my temperament, I have to discuss it with Houzi.”Behind this incident is definitely Wang Dongtian, but we have no chance to compete with Wang Dongtian in the market, and we can only compete with the health supervision.The health supervision is a government department, and they can handle this matter patiently and slowly, and what we lose is real money, and what we lose is the market.”

She dialed the Hou Canghai phone in front of Wei Wei.

Hou Canghai heard his wife complain for a while and said, “You are a plenipotentiary representative, that is to say, what do you want to do?”This time to work in Tangzhou, do not let yourself be wronged.It doesn't matter if they are government agencies, they let us suspend sales, it is already extremely severe punishment.We have to fight back, and the worst outcome is to offend them.Anyway, it has been offended, the lice are not itchy, the debt is not sad, it does not matter."

The reason why Hou Canghai is this attitude is related to the great pressure from a big evil person.The greatest principle of what a great evil person does to achieve the goal will not be scrupulous about the legality of means, which brings great pressure to survive.Under the pressure, he must find a way to relieve, so as not to hurt the liver.At this time, Wang Dongtian came to find things, and it just became the goal of decompression.

Zhang Xiaolan uses Nokia mobile phones, and in a quiet environment, the sound is a bit big.Wei Wei and Zhang Xiaolan sat face to face and heard the Hou Canghai side clearly.This statement has the president's domineering, and the husband's care, so that Wei Wei from the heart envy Zhang Xiaolan, not only a pain she loves her and money of good parents, but also a favor she is used to her rich husband, luck is simply good.

After Zhang Xiaolan hung up the phone, he always felt that her husband's mood was slightly abnormal, and some hesitated to confront the Tangzhou administrative department.

Wei Wei said, "Hu always said something, then strong resistance."

Zhang Xiaolan carefully thought about it, although the husband said that although there is a hidden emotion, it is also a proactive approach.Since it has been torn with the Tangzhou Health Supervision Institute, it is better to tear it more quickly.She immediately called Yang lawyer, nicknamed Yang Sanfang, and asked him to come to court.

Kinchhu Law Firm is essentially a husband and wife store, and this husband and wife store has a good relationship with the presidents of Canghai Group.People and people pay attention to fate, Hou Canghai likes to cooperate with the strange ideas of Qingpi Zhao Bo lawyer, Zhang Xiaolan is more inclined to choose strict style Yang Sanfang Yang lawyer cooperation.

After a while, Hou Canghai sounded on Zhang Xiaolan's mobile phone again.He once again clearly supported his wife's confrontation with the Tangzhou Health Institute on the phone, saying: "We occupy the truth, at least not unreasonable, we can face them."This is also to kill chickens to see monkeys, to establish an image of our company is not easy to provoke, so as not to other provinces in the future, will cause us countless problems.

After putting down the phone, Hou Canghai said to Xiaohua, who had just arrived in Jiangzhou: "Our new new Canglan fruit milk new product has encountered trouble, was notified by the Tangzhou Health Supervision Institute, stopped sales, Canglan brand has not been able to play out, and then it will be injured."Mr. President, you are a master, pointing.

The small birch from Beijing is about three years younger than the big birch, and the eyes are clear.His face and figure were thin, thin and not weak, and full of spirit.He smiled and said, "I don't humbly say that I really know a little bit about the brand."

Hou Canghai knew that the Huai brothers were in great skill, and they served tea cups diligently, and continued to renew the water for the small birch.He put the cup on the table and said, "Mr. Xiaohua, I am listening to the ears, it is true, the last time I met with Dahua, the benefit is not shallow."

Xiao Hua said: “We want to use the perspective of game theory to see the brand.Brand is essentially a repeat game mechanism, and companies create repetitive games that give consumers the opportunity to punish themselves.Repeated game corresponds to a game, what is a game?If you go to the scenic area for tourism consumption, it is very likely to be slaughtered, and most of the meals in the train station and bus station are not of high quality, because the boss knows that most of you will not come again, there is no punishment for him, and this kind of game place does not need a brand.

Hou Canghai said: "Canglan brand is not a game, must form a repeat game mechanism."

Xiao Hua nodded, "The ancient tea house to listen to the review is a typical repeated game, you listen to this paragraph, feel good you come again, feel bad will not come again, this is called repeated game."A business that truly wants to win the trust of consumers must build a brand and give consumers the opportunity to punish you.Everyone knows that McDonald’s is one of the largest food brands in the world.However, in the United States highway service area, McDonald's is not allowed to join, the reason is very simple, the highway service area is mostly a game, customers eat away, which will lead to some unscrupulous franchisees do not control the quality.But for McDonald's headquarters, no matter where it goes, it is a game many times.That's the brand game."

Hou Canghai sighed: "Listen to your words, better than ten years of reading, Xiao Hua, please continue, listen to very enjoyable."

“What is the label for?Brands are used for things.When something happens, you pay, accept the punishment, the brand is effective; when something happens, you do not pay, find the media, public relations delete, to put it down, the brand fails.How to make the brand not fail?Pay for it, it’s very simple.There is a problem with the people of the country, and they are afraid of being criticized.Many bosses see a negative report from their company, anxious, feel that their faces are gone.It looks like a saint, but it is not, why do you become a saint?The wisdom of the ancients called the gentleman self-defeated.What is self-inflicted?If you wear snow white, everyone wants to throw some dirty water to get dirty.How can you not let someone throw dirty water?Throw yourself a little dirty water first.Don't make yourself like a saint, when you have a problem, others will be more tolerant of you."

Xiao Hua always had a good impression of Hou Canghai and said very hi.

The two discussed the brand issue for more than an hour.After this question was basically discussed, Hou Canghai talked about what happened in Tangzhou and humbly asked whether he could fight a lawsuit.

Xiaohua said, “I just heard that you have arranged a lawsuit.The lawsuit is also for the brand, if you know that you can't win, it shows that you are wrong, there is a mistake to admit, the brand will get better and better.Winning is good for the brand.The brand is not a holy thing to provide, it must be branded to serve the enterprise, which is the correct solution.

Once in the sea, we met with the birch, and heard the words as if it were the spring breeze.Today, I met with Xiaohua, and I heard a good turn, such as encountering a clear spring in the hottest desert.

(Chapter 380)