New York, NBA headquarters.

In the meeting room, NBA Commissioner Adams is receiving guests, these guests are the representatives of the NBA's main sponsors, it can be said that they are the NBA's treasure.

In the face of the rich man, Adams did not dare to be half-sluggish, so he personally received them in the meeting room and listened to their opinions.

Just listen to one of the sponsor representatives to say: "Mr. President, we have a small request, we are negotiating with ESPN, we hope that they will broadcast a few more Clippers games, but the negotiations are not going well, so I hope that the NBA side, can help us put some pressure on ESPN."

"It's not difficult, ESPN's broadcast of the game schedule, but also need to negotiate with us, a month to slightly change the broadcast schedule of a game or two, is not difficult."Adams nodded and then asked, “But the Clippers are not strong teams, they have a bad record, and there are no stars in the Clippers, so I don’t understand why your company wants to increase the number of Clippers matches.”

“We also know that the Clippers are not a strong team, they don’t have stars, but their games always come up with extra time.Some of our company's ads on ESPN, so extra time will be more beneficial to our advertising."The representative spoke.

Adams understood.

When NBA games are televised, advertisements are inserted during suspension or rest periods.And if it is overtime, the suspension of the period, and the rest before the overtime, are also to enter the advertising time period, which is the most popular thing for advertising sponsors.

Under normal circumstances, a game of 48 minutes, the number of suspensions and the rest time are fixed, how many times the advertising is fixed, and if there is overtime, the sponsor equals to earn several times of advertising time, the more overtime, the more the sponsor will earn.

And the ratings of overtime games tend to be more than the ratings of regular time.

If two matches start at the same time, it will basically end at the same time, and the end time will not be a few minutes away.But if one of them plays overtime, then the game will end later.Watching TV or watching the webcast audience, the game will be much more optional, they will naturally go to see those games that have not yet ended after watching a game.

Therefore, advertising in overtime can actually make more people see, and have the effect of doing more with less, which is also the most cost-effective business for sponsors.

Adams understood the sponsor's intentions, and he nodded: "I understand, I will arrange as much as possible to increase the number of Clippers and all the strong teams in the game of the national broadcast, so as to ensure the ratings."But next month's broadcast schedule has been finalized and announced to the United States, so your company's request will not be implemented until next month."

"I understand, Mr. President, and thank you very much for your help."Sponsored representatives thank you.

Adams hesitated for two or three seconds, then reminded you, “I have to remind you that the current Clippers play overtime almost every game, but that doesn’t mean that the Clippers can play so much extra time next month, or next month.”

"I understand that the game is always full of uncertainty."The sponsor representative said.

“Not only that, but also the physical problem.”Adams went on to say: "The NBA game is very fast, the body is very confrontational, so the intensity of the game is very large.If you only play one or two extra time games once in a while, the athlete's physical fitness is not a problem, but every game is played overtime, and often two or three overtime, I think there are no athletes so enough physical fitness, can continue to play overtime every game."

...

A show about the NBA is on television.

“Just after we appreciated yesterday’s best dunks, the best caps and the best steals, let’s talk about a hot topic in the NBA recently, which is ‘Los Angeles overtime.’Below are our guests, the famous basketball commentator Mr. Blair!”The host waved his hand, the picture was aligned in the other direction, and only saw the basketball commentator Blair walking into the studio.

“Mr. Blair, yesterday’s game, the Clippers played overtime again, and now the Clippers have been given a new nickname by the fans, which is the Los Angeles overtime team.As far as the Clippers have broken the NBA's record for the most overtime in a single season, what do you think about this matter?"The president asked.

Blair cleared his throat and said: "If it wasn't for the testimony, I really don't believe that a team will have so many overtime, it is just incredible, whether it is from a technical point of view, or from an empirical point of view, I can't understand why there will be so much overtime in the fleet."But one thing I can say for sure is that this is a short-term situation that cannot last long.”

“Why would you make that judgment?”The president asked.

“Because of physical ability.”Blair said calmly: "The physical ability of the player can not support so much extra time.The NBA's intensity is already very large, even if each game is played for two or three minutes, accumulated, the player's physical fitness is a huge consumption.At present, the main players of each team, the average playing time is about 35 minutes to 40 minutes.The main force of the Clippers, the average playing time is more than 45 minutes, that four overtime game, the main player's playing time actually reached 60 minutes of the reverse day.It is clear that the physical fitness of a player cannot withstand such long-term consumption.”

“Now that the regular season is in the second half of the season, the body has entered a fatigue phase after most of the season, and we can see that in the recent period, the frequency of player injuries has obviously begun to increase, which is a manifestation of physical fatigue.”

"At the same time, we all know that the last half of the NBA's game is much more intense than the first half of the season, especially in the last two months, the key moment for the team to impact the playoffs, and the confrontational game will also increase."In high-intensity physical confrontation, overtime is a risk for players, especially in the case of poor physical fitness, players are more vulnerable to injury.So if the Clippers continue to fight like this, they will inevitably encounter a large-scale wave of injuries, and in the worst case, they may even be in the same rotation."

Blair talked about it, and in front of the TV, Lauer, who was watching the show, nodded frequently, obviously agreeing with Blair's statement.

"Too much to say, the Clippers play like this, even if they are not injured, they have to die!"That damn four hours...”

Raul couldn't help but curse the four-plus-hour game again, and after four extra hours, he couldn't get tired of it.

It was a nightmare for Raul, and although the Nuggets won the Clippers, Raul dropped a name in Los Angeles.

Los Angeles overtime?Go ahead and see when you’re going to collapse!”Raul thought for a sleaf.

...

Clippers assistant coach Kassel put down the newspaper in his hand and smiled disdainfully.

“Do we have physical problems?Maybe you don't see a problem with our physical fitness until the end of the season."Kassel said to himself.

As the No. 2 member of the Clippers coaching staff, Kassel is naturally very knowledgeable about the player's physical condition, and he spends most of his day with the players on the training ground, so he knows that the Clippers players have no problem with their physical fitness.

"If it is replaced by another fitness coach, let the team play so much overtime, the players are probably already paralyzed, perhaps a large area of injury wave will appear."But now our physical training is in charge of Coach Li, so there is no problem with the physical fitness of the players.In other words, coach Li's physical training center is so famous and there is a reason, it is really well-known, to say that his physical training level is the world's first, I am afraid it can not be too much.

In terms of basketball, Li Dai is indeed very good, at least Russell in Kassel's view, his training in basketball, as well as his understanding of basketball, are far above Li Dai.Now Li Dai, even as a Clippers coach for a period of time, in the basketball side is even an entry-level coach, the Clippers coaching staff is stronger than Li Dai.

However, in terms of physical training, Kassel was really convinced of Li Dai.Recently, the Clippers have experienced so much extra time, in terms of physical fitness, and no one has been injured, which in Kassel's view, is simply a miraculous result, at least in Kassel's cognition, no physical fitness coach will have this level of training.

Thinking of overtime, Kassel scratched his head without hesitation: "Then again, since Coach Li came, we really played a lot of overtime, I have played in my life, not in the past few days, it is really damn good."

...

Many media have given the prediction that the Clippers are about to explode physical problems, and even some media believe that the Clippers will cause large-scale injuries to players because of lack of physical strength.

However, after a few games, the Clippers players did not show any physical problems, they are still alive and alive, and they are not plagued by physical fitness.

Clippers players are also getting used to playing overtime, for other teams, overtime is the most tense and exciting, but for the Clippers, playing overtime is like a regular meal, which game if you do not play overtime, but will feel uncomfortable.

With the passage of time, the news in the media that the Clippers will soon collapse is also less, those sports commentators are not stupid, since the forecast is not allowed, and then to argue is equivalent to beating their own face, but it is better to open the topic to say something else.

There are also a lot of people who are studying why the Clippers can play so much overtime.

The NBA has very strict statistics, so soon people found that when the Clippers face those weak teams at the bottom, they do not play overtime, and when they face their own strong teams, they will definitely appear overtime.Obviously, the Clippers are not dedicated and strong teams can't get over.

For the strong team, if the opponent is the lower-ranked team in the league, naturally it is hoped that the quick decision, it is best to let the main players play in the first three sections of the card off work, and then rest on the court, by the way, some substitutes, exercise the bench players.

However, when encountering the Clippers, they often play overtime, and in overtime, the main players are definitely going to play, and they not only do not get the opportunity to rest in advance, but also increase the physical exertion.Playing on the court also increases the risk of injury.

Especially after the end of March, those teams that are likely to enter the playoffs have turned on the "desperate mode", and the top teams are also working for the home advantage of the playoffs, and at this time, the Clippers, which always play overtime, have become the opponents that all the strong teams are most reluctant to meet.

At this time, the Clippers are like a hedgehog, which does not look very strong, and can be bullied at will, but if you swallow it regardless of it, you must be bleeding from a full mouth.